Today, we are increasingly accustomed to seeing the words AI, which, however, we read Craft Intelligence. It is in this way, in fact, that Scarpèts, Friuli’s historic shoes, currently all the rage.
We are talking about an ancient example of environmental sustainability since the raw material for their manufacture was obtained from the disposal of clothes and reuse of sheets and other pieces of cloth, while used bicycle tires were used for the soles.
A product born of the ingenuity and patience of Carnic women, silent and tireless workers who have handed down the secrets of production from mother to daughter.
In the tales of the New York day it was highlighted how in the years of the first and second emigration people grew up on bread and misery and therefore recycling, ingenuity with bartering allowed many families to be able to begin a path of improvement for many cut short with the advent of the 2 great wars forcing them to leave their homeland and seek their fortune all over the world.
A modest but technologically perfect shoe also worn by the gondoliers of Venice. A humble product that also impressed Jeff Bezos and Lauren Sanchez, who chose it as a gift for all the guests at their wedding.
The New York event led by Eraple director Cesare Costantini and Stefano Prior representing the Parutto shoe factory gathered over a hundred people-many emigrants from Friuli, the true Cultural Mediators and Ambassadors of Traditions-who with pleasant admiration followed the presentation while also tasting typical dishes.
On the sidelines of the day, a presentation of Friulian shoes was held to a small group of American managers and businesswomen who were very interested and fascinated by this unique, practical and original product.
The article Scarpèts, a great success in New York comes from TheNewyorker.